Re- / Logo design
Logo design for the Experimental Project named Re-. The issue of waste and how we are handling it in the big cities is what Re- is all about. Something that is useless for me can be useful for someone else. The name Re- is encouraging reuse, reduce, recycle. With that in mind, a decision was made to redesign the universal Recycling Sign to form the Re- logo. This way, it has more angles and edges to remind us of the continuing spiral movement that fits into a triangle reminiscent of the CAUTION! sign.
